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Digital and Social Media Marketing Courses

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Description

Digital and Social Media Marketing Courses

This qualification recognizes the growth of digital marketing and social media marketing as a business tool and it is established to give learners skills to enter the evolving environment. The diploma in digital marketing is established in partnership with Arch Agilisys which allows learner to engage with the industry extensively and even employers.

The diploma in social media marketing has got two pathways for the technical and marketing aspects which recognize the knowledge and skills need for a learner to be efficient in the career. There are certificates and awards available also.

The qualification is for the learners that are entering the digital marketing and social media sector and those that are working there already but want to renew their skills.

THE INVOLVEMENTS OF STUDYING THE COURSE

Social media and marketing for business is using digital media to engage and attract potential and current clients for instance by email marketing, online advertising, search engine and social media campaign. The data that is generated enables the marketer to analyze what has functioned, what demands creative and analytical skills. There are optional groups and clear pathways for every qualification to support the learner to move into this sector.

THE CAREERS THAT THIS LEADS TO

The qualification can lead into a number of career opportunities including managers of social media, email marketer, analyzers of digital marketing and web developers.

THE INVOLVEMENTS OF THE COURSE DELIVERY

The centers that deliver the qualification should make sure that they have social media access either through an intranet system or externally.

Any person can take the qualification but the learners have to have an opportunity and potential to do it

At levels that are higher, learners should have experience in the health sector and have level three qualifications with good written and spoken English.

Depending on the selected units, assessment will be done through assignments, external tests, electronic assignments and evidence portfolio.

For the centers delivering diplomas and certificates in primary care, automatic approval is provided.

THE CAREERS THAT THIS CAN LEAD TO:

  • Digital assistant of marketing
  • Communications officer
  • manager of digital marketing
  • Web analyst
  • PR
  • Advertising
  • Manager of online marketing
  • Analyst of social media
  • Enterprise developer
  • Consultant of social media
  • Assistant of social media
  • Content manager
  • Manager of digital accounts

Level Four

The diploma of level for is for assessing the learners to make sure they understand what digital marketing is, current practice, tools and methodology. The diploma covers broad competence skills that full enable a learner to understand the requirements and capabilities of the current digital marketing.

THE CAREERS THAT THIS LEADS TO

Digital marketing managers

Digital marketing analysts

Acquisition managers

CRM managers

Web designers

Web analysis

Video marketing manages

Web product managers

Social media managers

Ecommerce marketing managers

Video marketing directors

Video marketing editors

Digital fundraising campaigners

Link builder executives

Search marketing managers